Allow me to narrate to you a short story. The beginning of my brand consistency journey. Today, a client, Bob, whom I’ve offered solutions for close to a decade, asked me what I enjoy most about my work? I paused for about a minute to figure out what I enjoy the most; to be honest, there are numerous things I enjoy about being in business. My initial thought was that my job allows me to impact the overall efficiency of companies significantly.
Take the case of our Human Resource Management software, which enables managers to simplify employee data management. I can streamline employee management for companies, which improves overall efficiency. It gives me pure joy when I go through clients’ financial statements, especially in the case of public entities. I’ve offered solutions that enable year improvements in profit margins. My contribution may be small compared to the staff who work day in day out to meet organization goals. Still, it was significant nonetheless, and I am one to celebrate all kinds of victories, the big and the small. I t took my a while to realize but that was the beginning of my brand consistency journey.