The word blog is derived from the word weblog which is composed of two words web and log. It thus means to log or record something on the web. A number of sites have called it an online journal. Blogs are generally personal opinions about something or descriptions about past experiences or expectations. They would be recorded on a daily basis.

A blogger is someone who writes a blog and blogging is the act of recording onto the online journal.

A blogger is usually required to register before s/he can access the blogging section of a website

1. Community sites could have a blog only open to community members to express there opinions or record their daily journals

2. Personal sites where one would like to have an online personal journal.

3. Publishing sites or online magazines also know as ezines.

1. Blogs help to generate fresh content for a site. It is difficult for a site owner to come up with new and fresh content for their site daily but with a blog this is possible as other people help keep the content fresh as they blog.

2. People can learn more about a certain product or service by reading about other peoples experiences.

3. As bloggers keep on updating their page they usually inform their close friends and family to read and this drives more traffic to your site and any positive comments can help to drive sales up from other readers.

4. Surfers are able to get a different opinion about your product.